The AdBuzz Cafe and Teacher's Lounge
New! Bruce Bendinger's CMYK PowerPoint presentation
This is a BIG file (23 MB).
Samples from the Brand New 3rd Edition of
The Copy Workshop Workbook.
MarCom Matrix exercise MTRX1X.pdf
Sales Promotion MTRX2SP.pdf
Marketing PR MTRX3MPR.pdf
Direct MTRX4DM.pdf
Yo! It's Po-Mo! Po-Mo.pdf
Instructor's Materials for The Copy Workshop Workbook.
Advertising's Ages Part 2 PowerPoint Presentation (13.0 MB)
Conceptual Models: For Solving Marketing
Problems
& Creating Advertising Solutions PowerPoint
Presentation (172 K)
The Copy Workshop Strategy Seminar PDF file (84 K)
PowerPoint presentations for Advertising & the Business of Brands.
Many of these PowerPoints contain links to video clips,
which are available to download in the AdBuzz Theater.
Introduction: 0Intro.ppt (9.1 MB)
Chapter 1: 1Abrands.ppt (8.4 MB) / 1Bbrands.ppt (13 MB)
Chapter 2: 2brands.ppt (9.2 MB)
Chapter 3: 3Abrands.ppt (3.6 MB) / 3brands.ppt (4.0 MB)
Chapter 4: 04brands.ppt (6.5 MB)
Chapter 5: 05brands.ppt (4.9 MB)
Chapter 6: 6Abrands.ppt (4.5 MB) / 6Bbrands.ppt (4.5 MB)
Chapter 7: 07brands.ppt (5.9 MB)
Chapter 8: 08brands.ppt (1.3 MB)
Chapter 9: 09brands.ppt (7.6 MB)
Chapter 10: brands10.ppt (180 K)
Chapter 11: brands11.ppt (1.6 MB)
Chapter 12: brands12.ppt (5.7 MB)
You and Your Career: careers.ppt (1.4 MB)