Get The Howard Gossage 4 Point Program
from December's AAA Newsletter.

Here are a couple of articles about how Gossage
is relevant to online advertising.
Here's one | Here's the other

If you'd like to know even more about Gossage,
you can go here (a new browser window will open).

If you don't already have a copy of The Book of Gossage,
you'll have to wait just a bit longer.
We're in the process of updating the book for a new printing,
which will include an interactive "Disc of Gossage."

We expect this new version to be available by January '05,
but, if you're the impatient sort, feel free to check
our bookshop periodically as we may have
it done a bit earlier.